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MGA Miniverse
“JEAN-LUC”

Project Details

Client

MGA Entertainment

Agency

London Alley

Director

Anca Risca

about this project

Jean-Luc… MONOGAMOUS?  How did he do it?
MINIFESTING that he’s trad, of course… and you can Minifest a new reality too!

We had a blast designing and animating the motion graphics on this campaign of 3 spots for MGA Miniverse. The design style takes influence from old-school infomercials and Japanese variety show graphics, with a modern edge and loud aesthetic. Each spot showcases an influencer delighting in a couple sets of MGA’s “Make it Mini” collectibles, with product marquees, fun transitions, and graphic popups throughout!

Production Company:
Nathan Love

Executive Producer:
Derrick Huang

Producer:
Allison Godleski

Executive Creative Director:
Joe Burrascano

Director:
Anca Risca

Art Director:
Sam Feske

Designer:
Andy Bourne, Sam Feske

Motion Graphics Lead / Editor:
Sam Feske

Motion Graphics “Dorinda”:
Jane Nechayevsky

Rotoscoping:
Studio 8 FX

Systems Administrator:
Polly McGuire

Business Manager:
Genesis Fernandez

STILLS

PROCESS: KEY VISUAL

PROCESS: GRAPHIC ELEMENTS

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