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Bank of America
“Friends Again”

Project Details

Client

Bank of America

Agency

Digitas

Director

Anca Risca

About This Project

Sometimes even your closest friends aren’t great at paying you back. In this campaign for Bank of America, NL describes four familiar personalities we all deal with when it comes to money, through clean and graphic animation. Collaborating with designer Blood Bro’s to create the look, the NL team brought this signature style to life across a full range of web platforms.

Executive Creative Director
Joe Burrascano

Director
Anca Risca

Executive Producer
Jon O’Hara

Producer
Rob Franklin

Design
Blood Bros.

Additional Design
Yi Ju Tsai

Storyboards & Animatic
Cole Ott

Animation Leads
Andy Kennedy, Zack Lydon

Animation
Peter Ahern, Will Pittas, Kevin Li, Blake Patrick

Editorial
Zack Lydon

The Magician

Magician Design

The Historian

Historian Design

Faulty Calculator

Faulty Calculator Design

Captain FOMO

Captain FOMO Design

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