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Saucony
“Everun”

Project Details

Client

Saucony

Agency

Mechanica NYC

Director

Anca Risca

About This Project

Take a look behind the scenes in the Saucony lab, where Miles and Max test out new “Everun” cushioning.  Nathan Love creates a brand new animated world for this campaign to take off with!

Creative Directors:
Joe Burrascano and Anca Risca

Director:
Anca Risca

Producer:
James Elio

Executive Producer:
James Braddock

Project Lead:
Eric Cunha

Storyboards:
Tim Probert

Designs:
Tim Probert, Jim McKenzie

Additional Design:
Seung Sung, Anat Even-Or, Jesse Aclin

Animatic:
Jim McKenzie

Character Modeling:
Seung Sung, Eric Xu

Modeling and Texturing:
Eric Xu, Jin Fang Jiang, Triston Huang, & Vraja Parra

Rigging Lead:
Tao Ye

Additional Rigging:
Vraja Parra

Animation:
Thaddeus Andreades, Nick Manfredi

Lighting/Rendering and Compositing:
Triston Huang, & Jin Fang Jiang, Eric Cunha

stills

design process

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